Senior Brand Ambassador
Company: De Beers London
Location: New York City
Posted on: February 13, 2026
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Job Description:
Job Description Job Description Company Description De Beers
London is the ultimate diamond jewellery Maison, globally
recognised for its leadership and expertise in diamonds. As a
challenger in the fine and high jewellery landscape, we offer a
distinctive and unparalleled connection to the source, setting us
apart with our unique diamond-first approach. A destination for
those seeking the most extraordinary diamond jewellery, De Beers
London delivers identifiable, ultra-desirable creations alongside
unforgettable service and experiences. Our high jewellery
collections showcase the pinnacle of artistry and craftsmanship,
celebrating the rarest diamonds through innovative and breathtaking
designs. Job Description As a Senior Brand Ambassador, you will be
the face of our De Beers London’s flagship store in New York,
driving sales performance across all categories, with a particular
focus on growing High Jewellery sales. You will cultivate strong
client relationships, create new connections, and act as a role
model for all Brand Ambassadors, demonstrating expertise in all
aspects of the selling ceremony. Your role will also involve
sharing your knowledge with other team members through training
sessions and delivering client presentations that showcase diamond
expertise and brand knowledge. Main Responsibilities Achieve high
sales across all categories, with a focus on high jewellery.
Deliver exceptional client experiences and demonstrate product
expertise. Maintain client information in line with guidelines.
Maintain 360 excellence in customer service and build strong client
connections. Ensure seamless client relationships across stores and
Head Office. Mentor and support less experienced Brand Ambassadors.
Share knowledge and adapt to business needs. Organise and deliver
presentations showcasing diamond and product knowledge. Demonstrate
a high level of vigilance to ensure the safety and security of both
staff and product. What you'll do: Act Like an Owner : Take full
responsibility for the store's performance and client satisfaction.
Make decisions that align with the brand's values and long-term
goals. Create Clarity : Communicate clearly and effectively with
clients and team members. Ensure everyone understands the brand's
vision and objectives. Empower Teams : Encourage and support team
members to achieve their best. Provide training and development
opportunities to enhance their skills. Challenge Conventions :
Innovate and think creatively to improve sales strategies and
client engagement. Stay ahead of industry trends and competitor
practices. The base salary range for the position is $79,000 to
$84,000 USD annually plus bonus and commission plan. Qualifications
F luent in spoken and written English. Other languages (e.g.,
Chinese, Arabic) are a plus. Possess deep knowledge of jewellery
and GIA certified is a plus. Proven record of delivering fine
jewellery sales results, result-oriented with commercial acumen and
a strong knowledge of the luxury retail industry. Your focus on
results drives the business forward. Inherent interest in the
jewellery industry which drives your passion for excellence. An
effective and clear communicator with clients and team members,
ensuring everyone understands the brand's vision and objectives.
Excellent presentation skills, making complex information
accessible and engaging. Exhibit strong negotiation skills to close
high-value sales. Provide a seamless and luxurious client
experience, reflecting the brand's commitment to quality and
sophistication. Nurture and strengthen relationships with clients,
particularly VIP clientele. A creative thinker to improve sales
strategies and client engagement, staying ahead of industry trends
and competitor practices. Your innovative approach drives business
growth. Presentable, diplomatic, and confident in influencing
others, always seeking new ways to enhance the brand's presence and
drive business performance. Energetic and dynamic, bringing
enthusiasm and a positive attitude to the team which fosters a
high-performing culture. Foster a collaborative environment where
team success is celebrated, and you work closely with colleagues to
achieve common goals contributing to a high-performing culture.
Proficient in Microsoft Office (Excel, Word, PowerPoint), able to
use a POS system, and strong digital presentation skills. Your
technical skills support efficient business operations. Additional
Information Who we are: De Beers Group is a company with a
sparkling future. Our experts have searched the world for nature’s
most precious gem. Our diamonds bring beauty to the world. But we
think they can do so much more. We want our diamonds, and our
business, to make life brilliant – for our people, our customers
and the world around us. Venetia Mine is part of De Beers Group
Managed Operations Business which integrates mines, operations and
support functions in the De Beers Group producer countries of
Canada and South Africa to shape a safe, sustainable future for De
Beers Group’s people, shareholders, communities and partners.
Safety Safety first is a way of life for us. We are unconditional
about the safety, health and well-being of our colleagues, at work
and at home, and about that of the communities where we work. We
aim to lead the industry by investing in innovation to protect
people, who are at the heart of our business. Our high performing
teams take accountability for their own and others' actions, work
collaboratively, and always show care and respect . Equity,
Diversity & Inclusion As a global HeForShe Thematic Champion, De
Beers is committed to promoting an equitable, inclusive and diverse
workplace where we value and respect every colleague for who they
are. We provide equality of opportunity to enable everyone to
fulfil their potential. Please inform us should there be any
special requirements that should be considered as part of your
application. Building Forever Sustainability is at the heart of our
decision-making – it is how we do business. Building Forever is key
to our purpose as it represents our ambitious and holistic
sustainability framework and is central to our ability to deliver
long-term value to our communities and partners. This shapes how we
protect our social and environmental license to operate, build a
long-term legacy in our host communities and earn consumers’ trust
in our diamonds that they can wear with pride. Background Checks
Successful candidates will be required to complete background
screening which may include a criminal check and validation of
qualifications. LI-VN1
Keywords: De Beers London, Middletown , Senior Brand Ambassador, Retail - All , New York City, Connecticut