Growth Marketer
Company: Oso
Location: New York City
Posted on: April 1, 2026
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Job Description:
Old problem, new $25B market Companies like AWS, Stripe, and
Twilio have shown that if a technology isn't core to your value
proposition, you should offload it. Still, every engineering team
builds and rebuilds one piece: authorization—how you control who
has access to what in your app. We intend to change that. We see a
world where developers never roll their own authorization again,
and instead say, "Just use Oso" —the same way you might say, "Just
use Postgres." In doing so, we're creating the $25B authorization
market. Why Oso? We have the lead—in traction, capital, and team.
Traction : Oso is used by thousands of companies from startups to
the Fortune 500, like Wayfair, ProductBoard, Vanta, Brex, Verizon,
ZoomInfo, and Duolingo. Capital : We're backed by the world’s best
investors, including Sequoia, Felicis, and a standout group of
infrastructure founders and operators: Olivier Pomel (Founder,
Datadog), Dev Ittycheria (CEO, MongoDB), Armon Dadgar (Founder,
HashiCorp), Edith Harbaugh (Founder, LaunchDarkly), Guy Podjarny
(Founder, Snyk), Paul Copplestone (Founder, Supabase), Christina
Cacioppo (Founder, Vanta), and Calvin French-Owen (Founder,
Segment). Team : We’ve spent 5 years going deep on the domain,
meeting with thousands of engineering teams, and solving one of the
hardest problems in software. We have two of the best developer
go-to-market leaders on earth who have done it before at MongoDB
and Snyk. Why now? We’re at an inflection point. The opportunity is
for you to join now, in a role that’s bigger and different than
usual. What you’ll do Shape the story – You’ll contribute to
product marketing, helping to craft the positioning, messaging, and
GTM strategy for Oso’s products. Execute our demand gen engine –
You’ll design and run campaigns to get Oso in front of developers
and decision-makers, driving qualified leads through multi-channel
strategies. Educate and inspire – Authorization is a new topic for
many developers, and we need your help to bring them into the fold
through compelling messaging, content, and thought leadership.
Accelerate adoption – You’ll ensure that when developers land on
Oso, they understand the value quickly and find a clear path to
adoption through optimized landing pages, nurture campaigns, and
onboarding flows. Optimize for growth – You’ll experiment
relentlessly—testing copy, channels, and strategies to refine and
scale what works. Who you are You’re technical enough to grok
developer tools and comfortable engaging with technical audiences.
You can simplify complex, technical topics into concise and punchy
writing. You’ve owned demand generation and/or product marketing
for a B2B SaaS company, ideally one targeting developers. You have
a deep understanding of the B2B marketing funnel and how to build
effective, scalable campaigns. You know how to experiment, track
metrics, and optimize for performance. You care about results over
vanity metrics. You’re a builder—comfortable operating in ambiguity
and excited to define your own playbook. Why you might not want to
join Oso We’re a high-ownership environment. You won’t be handed a
playbook; you’ll be expected to build it. If you prefer highly
structured roles, Oso might not be the right fit. But if you want
to own marketing strategy at an inflection point startup , this is
it. Benefits In addition to cash compensation, Oso offers a Total
Rewards package that includes equity grants, health benefits, and
more: Competitive health, dental, and vision coverage Mental
healthcare to all employees and anyone in their family through
Spring Health Unlimited access to financial advisors through
Northstar Equity Package Unlimited paid time off (PTO) Paid
parental leave Flexible work options One Medical Membership
Quarterly hackathons and prizes! Free team lunches every month The
starting salary for this role is between $100,000-$200,000/year
plus equity. Your exact offer will vary based on a number of
factors including experience level, skillset, market location, and
balancing internal equity relative to peers at the company. Oso is
an equal opportunity employer. All applicants will be considered
for employment regardless of race, color, national origin,
religion, sex, age, disability, sexual orientation, gender
identity, veteran or disability status.
Keywords: Oso, Middletown , Growth Marketer, IT / Software / Systems , New York City, Connecticut